Saturday, 28 December 2013

Digipak making research

What is a digipak?
A digipak is an extended CD package; it obviously holds the actual CD and any other extra information needed to make up a professional promotional pack. It can be opened up like a book which is more interesting than having a normal CD case with one CD inside, Digipak’s can contain more than one CD at a time signifying its high limitations of promotional uses. The main CD is normally placed in the middle to show its importance over the other CD's. It usually has some sort of image or design on it to relate to the album itself. The main purpose for the digipak is to promote the product inside its casing, seeing as there is extra information inside it this makes it more expensive in comparison to a normal CD case, however it makes more money and time to make and sell off, the artists and companies sell them for more money so they are not losing out.

Research Online
When looking for Digipak's online we came across this template on Google search. We wanted our digipak to be able to have six panels to be able to display the right amount of pictures to promote our music video artists. This gives us five panels to promote whatever we thought was necessary within the selective boxes limits. As this digipak has already got a disk holder this gives us an incline of where we can post our images and have certain guidelines into making it look more professional and realistic. We have chosen a template that has an easy looking structure which will be more profound when having to accurately design our digipak. I have also found out that with the extra information they give away it means that they can promote their digipak's to wider audiences making themselves more money by promoting to different ethnicitys.


We are going to use a variety of abstract images that we have taken throughout the making of our music video; this gives the digipak a realistic feel to it. Making our digipak be more bold and colourful will give us an advantage into attracting our house music loving audience and also fits in with the theme of house music being bright, colourful and abstract in a way.

This is an image taken from Google of a music video digipak. We are hoping to desgin something like this which is simple and colourful yet still interesting to look at. They have conveyed their pictures to intreege their chosen audience into what their album is about by having each of their photos on the digipak to show who they are but also having an image in the middle of a zebra pattern which could semantically suggest they are wild, animals or even suggest they believe in black and white together like the patterns of the zebra skin.

Thursday, 14 November 2013

Story board

Props and Costumes

In our music video, Save the World, we are hoping to use a variety of different props and costumes to fit the genre of house music. Starting with our opening scene being based in a bath we are using this as one of our starting props. There will be two baths as it shows that the two characters are set in different places but are starting their day the same way. The costumes for this scene is meant to look as if we are in the bath but we would obviously have to wear bikini's or swimming trunks as it would be too explicit if not. The next scene is of Kieran in his so called 'drug den'. We will have small bags of flour to portray the look of cocaine and have a spoon with melted sugar and water to look as if he has been doing heroine, we will wrap a belt around his arm to look more realistic. Kieran will be dressed in dark clothing which connotates his depressed mood. The girl will start her day normally, going to work; she will be dressed in bright clothing and act all happy in her office job. The props used in this scene will be the schools equipment of a desk, phone and a computer as we will be filming school's reception as if she was working as a receptionist. When Kieran has passed out from his drugs we are acting as if the day has gone by and it is now night time, by this time the girl is heading out to go to a club, We will have to find a specific door which will allow us access to opening without showing off what is inside the room itself. This will allow us to add in our festival scene as if she is actually there. Soon after we will reverse all of the scenes to go back to the start of them coming out of the bath, this will make the audience think that it is a new day. Kieran gets out of the bath and it jump cuts to him sitting at the train station; once again he is dressed in dark clothing to display his depressed mood towards life. He is sitting on the bench waiting for a train, when the train comes it will leave and he will not be there anymore, we will then cut to him sitting on the train. Meanwhile the girl is already at Southend Pier where Kieran is heading towards to commit suicide. We will have the girl eating candy floss or eating chips as another prop. Once again she will be dressed in bright colours in comparison to Kieran’s dull coloured clothing. We will use the railings of the Pier as another prop for when he is contemplating on jumping off.